About Us
Nectar is the UK's largest loyalty programme. Over 19 million collectors earn Nectar points when shopping for groceries, doing DIY, booking a holiday, paying household bills, buying petrol and even getting their car serviced. Collectors also earn Nectar points every time they shop online via nectar.com at over 500 leading online retailers.
Since Nectar's launch in 2002, over £1.5 billion of rewards have been spent by our collectors. Rewards include money off shopping, travel, eating out, and general merchandise.
Nectar is owned by Aimia, a global leader in loyalty management.
More about Nectar:
- Find the latest Nectar news and press releases in the Press Office
- If your company is interested in working with us, find out more under Partner with Nectar
- Want to work for Nectar? See the latest jobs
History:
| 2002 | Nectar launches on the 16th September 2002 with four partners, including Sainsbury's and BP | ![]() ![]() |
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| 2004 | Nectar grows to 14 partners in two years | ![]() ![]() |
| 2005 | In January 2005, Nectar Business is launched to cater specifically to the needs of SMEs, enabling them to collect points on their everyday business purchases. Eight partners launch including Viking Direct and Brakes | ![]()
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| Nectar key tags are introduced | ![]() |
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| The Nectar Credit Card from American Express is launched in September 2005 | ![]() |
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| 2007 | Nectar changes look | ![]() |
| 2008 | Expedia joins as a travel partner | ![]() |
| 2009 | Homebase launches in May, adding one million collectors to the programme | ![]() |
| 2010 | The Nectar iPhone app launches in August | ![]() |
| 2011 | British Gas joins the programme in January | ![]() |
| From March, collectors can redeem their points on easyJet flights and more | ![]() |
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| 2012 | From September, collectors can spend points on Oxfam gifts to help people in need | ![]() |
| From October, collectors can redeem points when paying the bill in Café Rouge, Strada and Bella Italia restaurants, just by swiping their card | ![]() ![]() ![]() |
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| In October, eBay joins as a full collect partner | ![]() |
Company information:
The Nectar programme is owned and operated by Aimia Coalition Loyalty UK Ltd, registered in England under company number 4224736, registered office at 80 Strand, 3rd Floor, London WC2R 0NN, VAT Registration Number: 778 1354 01. The 'Nectar' name and logo and 'Rewards are sweeter with Nectar' are registered trademarks of Aimia Coalition Loyalty UK Ltd.
Nectar is owned by Aimia, a global leader in loyalty management. Aimia's unique capabilities include proven expertise in delivering proprietary loyalty services, launching and managing coalition loyalty programs, creating value through loyalty analytics and driving innovation in the emerging digital and mobile spaces. Aimia owns and operates Aeroplan, Canada's premier coalition loyalty program and Nectar, the United Kingdom's largest coalition loyalty program. In addition, Aimia has majority equity positions in Air Miles Middle East and Nectar Italia as well as a minority position in Club Premier, Mexico's leading coalition loyalty program.
For more information about Aimia, please visit http://www.aimia.com.
"More customers now have a Nectar card than any other loyalty card. The number of people with a Nectar card has increased by more than 1M in the last 12 months to make the Nectar loyalty scheme the largest and most popular scheme in the UK. A total of 16.8M people use the Nectar card across the country.", The Daily Telegraph, 8 Feb 2010
"Nectar has become the country's most popular loyalty scheme with 16.8M subscribers. A staggering 50 per cent of households now swipe their Nectar card when shopping in stores and online and it has become more popular than both the Tesco Clubcard and the Boots Advantage card." City AM, 8 Feb 2010



















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